There is a “noticeable increase” within the adoption of plant-based consuming habits in India, in keeping with a report launched on the second Plant-Based Foods Summit organised right here on Thursday by Plant Based Foods Industry Association (PBFIA). The report mentioned numerous components resembling growing consciousness of the moral and environmental implications of animal agriculture and rising availability and affordability of plant-based meals merchandise drive this rise.
The report cites a survey performed by Renub Research in collaboration with PBFIA, which mentioned over 67% of the respondents consumed plant-based meals merchandise as a consequence of issues about animal welfare in meals manufacturing. “Furthermore, 54.1% did so for positive environmental impact and since plant-based foods mimicked the taste of animal-based foods. A significant number of respondents (48.6%) reported choosing plant-based food products because they believed that it could lower the risk of chronic diseases and food allergies. A small number of respondents (8.1%) reported choosing plant-based food products because they believed that it was trendy,” the report mentioned including that plant-based diets have grow to be more and more fashionable in recent times, with celebrities and influencers usually selling them.
The survey mentioned 8.1% of individuals haven’t but thought of consuming plant-based meals. The report mentioned Indian customers are sometimes price-sensitive and lots of plant-based alternate options are perceived as costly in comparison with conventional meals choices. Along with that, restricted distribution channels, particularly in smaller cities and rural areas can also be making it tough for customers to entry plant-based merchandise. “Inadequate infrastructure and underdeveloped supply chains may affect the quality and availability of raw materials, as well as the production and distribution of plant-based food products,” the report mentioned.
It added that worldwide gamers getting into the Indian market could provide plant-based merchandise at aggressive costs or with extra superior applied sciences, posing a menace to native companies. “Climate change and related environmental challenges, such as droughts, floods, and land degradation, can impact the availability and quality of raw materials for plant-based foods,” it mentioned.
The report added that plant-based diets have the potential to positively influence well being, atmosphere, and animal welfare. “By adopting plant-based diets, individuals can lower their risk of chronic diseases like heart disease, stroke, and cancer,” it claimed. “Additionally, these diets contribute to reducing greenhouse gas emissions and improving water quality, promoting environmental sustainability. The shift towards plant-based options signifies a broader recognition of the benefits associated with this dietary choice, paving the way for a healthier and more sustainable future,” the report mentioned.
It added that whereas plant-based milk market share has grown by 16% to twenty% within the nation, plant-based cheese and butter market share elevated by 14% to 16%. “Plant-based ice cream and yoghurt market share gained 12%-15% and 15%-17% respectively,” it mentioned.
The market share of plant-based burger patties, sausages, and tofu has witnessed vital progress. The market share for plant-based burger patties elevated from 17% to 18%, nuggets and strips from 14% to 17%, keema from 14% to 17% and protein powders from 14% to 17%, the report mentioned.